Sofienbergparken øst
Visual identity & Poster design A3
Comission from KS´ Insight and
Innovation Department
Project developed with Frid Ekseth
2025 (2 week timeframe)
Oslo
Designing a visual identity for the newly
established Park in Grünerløkka, Oslo.
While visiting the park, we found that
many of its new elements; the wooden
slats, the baskets, and the purple benches, offered an exciting starting point for deve-loping graphic elements. Inspired by these, we sketched out various compositions of geometric shapes that are playful yet not childish. We aimed to keep the visual language on the less figurative side,
while retaining elements that nod to the
park and its distinct character.